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Document Type : Original Article

Authors

• Leila Ajdari ¹
• Ali Akbar Farhangi ²
• seyyed Reza Salehi Amiri ³
• Mohammad Soltanifar ⁴

¹ PhD, Cultural Management, Faculty of Management & Economics, Science & Research Branch, Islamic Azad University, Tehran, Iran

² Professor, Media Management, Science & Research Branch, Islamic Azad University, Tehran, Iran

³ Assistant Professor, Cultural Management, Science & Research Branch, Islamic Azad University, Tehran, Iran

⁴ Assistant Professor, Communication Sciences, Science & Research Branch, Islamic Azad University, Tehran, Iran

Abstract

Highlights

 

Keywords

• cultural diplomacy
• public diplomacy
• SWOT Analysis