Native Cultural Industry Planning Strategies; Approaches, Principles, and Patterns

Document Type : Original Article

Authors

1 PhD candidate of Sociology, Ferdowsi University of Mashhad, Mashhad, Iran

2 Assistant Professor of Sociology, Ferdowsi University of Mashhad, Mashhad, Iran

Abstract

 


 

Today, the cultural industries are increasingly important and will play a key role in the future of the world economy and culture. The main purpose of countries planning their economic future based on cultural industries is to preserve and develop their own culture first, and then economic dynamics. Taking into account the social and cultural geometry of the Islamic Revolution of Iran, preserving and developing one's own culture is a priority, and policy making in the cultural industries must be pursued. In addition, given that the planning of the Iranian economy in the recent years is in line with the resistive economy, the dynamics of cultural industries can contribute to the endogenous economic growth of the country and, consequently, be used to implement the resistive economy.
This research was conducted through the analysis of the content of 35 in-depth interviews with cultural industry experts and practitioners. Using the content analysis method, four general themes have been identified as indexes of the cultural industries, which include: spreading the discourse of the Islamic Revolution, the dynamics of the urban economy, being popular, and participatory. Each of the themes has also been identified in five key areas for the exploitation of indigenous cultural industries, including the areas of production, infrastructure, market, investment, and vocational education, and each has provided strategies and suggestions. The most important proposals include the creation of a new technology investment program, the creation of a city's cultural and artistic creativity register, the creation of a secretariat or council for the development of cultural industries, and the creation of a venture capital fund.

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